Revolutionizing Fashion: Ludovica Misso's Unique Approach

Blending Menswear Textures and Feminine Elegance in a Unique Fashion Collection

The strength of Misso's design lies in its prints, versatility, and unique sizing. The prints, handmade by Misso herself, feature carefully selected colors that create tone-on-tone nuances, making the garments look elegant but with a fresh, youthful twist. The clothes are designed to be versatile, suitable for both day and evening events. The minimalist patterns and shapes focus attention on the prints, combining practicality with glamour. The unique sizing allows every woman to feel beautiful, elegant, classy, and feminine, but also ironic and humorous.

All the dresses in the collection are made from printed chiffon fabrics, with all finishes made using French seams to ensure a high quality and beautiful look. The prints were first hand-drawn by Misso on paper, then scanned, adjusted, and sent for printing. Every piece was designed, sewn, and printed in Italy, reflecting Misso's commitment to local craftsmanship.

Misso's design process involved extensive research into menswear fabrics, particularly suit fabrics and textures. She visited Savile Row in London and numerous fabric shops to study patterns and textures, then tried to reproduce them by hand, mixing pinstripe with herringbone and watercolor splashes. The choice of chiffon for the garments ensures the prints are not too heavy or colorful, and the fabric's transparency makes the prints sober, elegant, and classy.

The collection was created between September 2016 and June 2017 in Rome and has been exhibited in two shops in Rome and on Misso's website. The collection has received positive feedback both from social media and shops, and customers can order and buy the clothes directly from Misso's website or through madeinitalycorner.it for the haute couture collection.

The collection has been recognized for its creativity and innovation, winning the Silver A' Fashion, Apparel and Garment Design Award in 2018. The award is given to top-of-the-line, creative, and professionally remarkable designs that demonstrate outstanding expertise and innovation. These designs are admired for their strong technical characteristics and splendid artistic skill, and they introduce positive feelings, amazement, and wonder.